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Al Rice, Jack Trout "Marketing Wars": content, reviews

It is believed that building your own business is impossible without proper motivation. Moreover, her role is often played not only by the notorious dream of getting rich or asserting oneself, but also concrete examples of successful people. It is precisely such citizens that the book “Marketing Wars” describes, which has not lost its popularity among business representatives for over 20 years.

2019-12-08 11:44

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GMP International Standard: Feature and Applications

The international GMP standard is considered one of the main in the world that defines the requirements for the production of medicines, dietary supplements and even food.

2019-12-08 11:44

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Globaltestmarket: reviews and role in modern marketing research

When launching or operational improving products, companies usually conduct market research. Thanks to the results of these works, production manages to incur minimal costs for the promotion of goods in a particular segment.

2019-12-08 11:44

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The little tricks of the supermarkets you are still tricked into

Food experts, industry analysts, and store employees share their knowledge on how to save money on groceries, stay healthy, and defeat supermarkets in their own game.

2019-12-08 11:38

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International Marketing

International marketing is based on a clear concept of bringing the product to the consumer. The consumer should receive the goods he needs, and not the products imposed on him by the manufacturer.

2019-12-08 11:33